Our Approach

Our Mission

We deliver growth for clients across the globe by pinpointing what matters and illuminating how it can impact their businesses across sales and marketing.

Our Story 

IRI-Aztec is a leading data solutions provider to the consumer packaged goods, liquor and pharmaceutical industries. We help retailers and brand owners see beyond the data to enable informed decisions that deliver growth. Founded in 1995, Aztec became part of IRI in 2013. Together, we ignite client growth in thirteen countries: the United States, Canada, United Kingdom, Australia, New Zealand, South Africa, Hong Kong, Netherlands, France, Germany, Italy, Greece and Spain.

Our Approach

Our company was founded upon these core principles:

  • Data Integrity & Speed
  • Market Leading Innovation & Technology
  • Flexibility & Customisation
  • End to End Analytic Solutions
  • Local Operations
  • Accountable People

We believe that each is of equal importance and are the core reasons our clients have chosen to work with us. These principles have long been paramount to forming, maintaining and growing our culture and they remain the cornerstones of our success. Our Approach provides continuous learning and career advancement, encourages entrepreneurial spirit, and celebrates success.

We realize that great people make our business. That's why we recruit and attract top quality talent from various sectors around the globe. Each person brings their own unique experiences, expertise, and personality to their roles but we all have a common goal... to enable our clients to make informed decisions.

Our Purpose

We help retailers and brand owners see beyond the data to enable informed decisions that deliver growth.